My Struggles as a Content Creator
As a content creator like myself, someone who averaged multiple uploads a week over the summer, as well as release a debut music album, it may not seem all so easy. The mental strain is definitely there, to put out content. Especially with 39 subscribers on Youtube, and only telling usually a few people each time a new video gets released, it is really hard to get the traction I need to become a big-time content creator.
It is really tough mentally to cope that only a few people watch each of my new videos. I made over 10 videos in the last week, and each of them got barely any views. Sometimes when I let people know about my new videos directly, I do not think they watch it. It is mentally tough when you only have very little amount of subscribers and see the viewcount not tick at all. The same applies for my latest album (and making music in general). When I make a post about my new album/music, I am greeted by a few dozen likes on my Instagram page, yet when I check my stats on Spotify/Apple Music for Artists (a dedicated artist page to manage my stuff), you can see the amount of unique listeners and such. Especially when I count myself as one of those unique listeners who played the album a few times, these numbers can be very demoralizing.
Sometimes it’s better not to know all these detailed stats that ultimately result in disappointment and the realization that the support is not really there at all.
It is understandable to have many people who like your content on social media, just to ‘like’ the content. It brings good traction to the algorithm and such I guess. But to know that there is no real way of knowing whether friends or associates who follow me really like-like my content makes it even tougher to see if I am heading into the right direction or not. What can I do to make better content?
At the end of the day, if the people who I mostly share my content to don’t really care, then it means that the average person won’t care either. And because of that, it is a determinant that my current content will need to change to increase general viewership to become more trendy, and overall a better content creator in the future (with likes translating to actual stats, and new followers who don’t actually know me).
Overall, I know these struggles will help be become a better content creator one day. Having the mentality that creating quality content that all my friends will always click on will result in quality content that the general public audience will click on too. I’m very motivated, and already have many ideas to improve my content (and music) creation skills in the future. If I want to become famous with millions of viewers one day, it starts with constant improvement and not always settling from default ‘likes’ that everyone gives you on social media to falsely boost your ego.